What We Do.
We’ve built all our research services around time and cost efficiency. Our team of moderators, strategists, project managers, recruiters, and research staff are uniquely experienced in fast, research and field analysis. And by fast, we mean one day. That’s right. In 24 hours, we can complete an entire in-depth, qualitative research study: fielding + moderating + debrief + action plan. Not in a major rush? We're pretty versed in other research methodologies, too. Take a look down below . . .
WE DO IT ALL
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WHAT WE OFFER
- Lab/Space Rental
- Research Design
- Screener Design
- Questionnaire Design
- Recruitment (live and pre)
- Moderating
- Strategic Facilitation
- Real-time Interactive Debrief Workshop
- Field & Data Research Analysis
- Presentations
- Live note-taking (court reporter style)
- Field Management
WHAT WE KNOW
- Brand Positioning
- Brand Development/Stretch
- New Brand/Product Innovation
- Brand Culture Exploration
- Concept/Product Fit
- Concept Sorting
- Design Development: website, packaging, logo etc
- Communications Development
- Competitive Context Mapping
- White Space Exploration
HOW WE DO IT
- In-depth Interviews
- Paired Depths
- Mini Groups
- Ethnographic Interviews
- User Experience
- Taste Tests
- Central Location Tests
- Exploratory Steering
- Qual-Quant Hybrids
- Eye-tracking
- Triads